Before it was a viral sensation and a ratings boon for Spike TV, "Lip Sync Battle" was just a segment on "The Tonight Show With Jimmy Fallon." So, why would any A-List star sign on for a full show dedicated to celebrities pretending to sing?
"There were a lot of people that we called initially that loved the idea and were so supportive, but just couldn't quite wrap their head around doing it in the first season," Casey Patterson, executive producer of "Lip Sync Battle," told Business Insider. "You're asking people who don't sing for a living to come out and do that, and they couldn't quite get there."
A few months later, the story is very different.
Full article: Business Insider